DIGI introduces sales floor innovations that meet a myriad of shopper needs in the I-Zone at The Consumer Goods Forum Global Summit

DIGI introduces sales floor innovations designed to meet the myriad of shopper needs based on the theme “Create a New Shopping Style” at the I-Zone exhibition area of the 60th Global Summit of The Consumer Goods Forum in Cape Town, from June 15 to 17, 2016.

■ Self-service scales let shoppers get what they want and as much as they want

・A built-in camera automatically recognizes sales items, so individual prices for a mix of item types, such as with sushi, can be instantly detected, and then the item subtotals and a grand total automatically calculated and a correct label printed.
・Even shoppers that are not used to operating electronic scales can quickly search for the products they want with the simple-to-use UI, and then easily weigh out just the right amount and print a label.
(SM-5600BSC SUSHI & DELI, PC-based self-service scale)
 

■ Emphasize freshness, while leveraging the advantage of in-store packaging for responding to a variety of shopper buying needs

Food items of various shapes and sizes, such as cheese or vegetables, can be beautifully packaged automatically with or without a tray, so you can flexibly respond to a variety of shopper buying needs. And in-store packaging lets you monitor freshness and quality in the store, which leads to peace of mind and satisfaction for your customers
(AW-5600FX, integrated weigh-wrap-label system)
 

Images and documents from the event are available for press use at following URL. You can preview and download the materials for your media.
http://www.image.net/digi_cgf2016

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