T@POP Solution

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Agile and Flexible Pricing Updates

T@POP, the unique point of purchase pricing solution for retailers that allows operators to monitor and execute strategic pricing promotions conveniently. Connected through RF station, operators can remotely update pricing at central office conveniently, ensuring price consistency. It also reduces reliance on paper tags and labour for manual change or updates of pricing.

Customer Needs

  1. Eliminate claim due to price discrepancies
  2. Locate POP for accurate stock control
  3. Reduce workload on price update

Dynamic Pricing

Engage with your customers with timely wireless pricing updates to increase spending per basket. It also ensures pricing is in sync during check out to avoid inconsistency. Protect your margins through timely price match your products to competitors pricing.

Accurate and Efficient Management

The T@POP system uses RF technology (2.4GHz) that can cover an area up to 700sqm, supports a two-way communication with the electronic tags. Any price update is duly acknowledged individually by each electronic tag to ensure price is always in sync with POS. It has self-diagnostic capability to ensure system reliability and performance.

Other information such as inventory, sales updates, delivery dates and so on is also available on the same platform.

Operators can also monitor and analyse real time sales reports of every store.

Low Energy Consumption

Our electronic tags are exceptionally low energy consuming device that can last up to 5 years, as energy is consumed only when required.

The reduce usage of paper and ink will translate to a low carbon footprint with lesser impact to the environment.

T@POP Central Monitoring System (CMS)

T@POP system gives business owners high return of investments through significant cost savings.

CMS allows operators to manage every in-store transmitter and ESL remotely. It translates to reduced time for paper tags design, print and deployment, manpower can be planned to achieve greater operations efficiency and improve overall productivity. Use of electronic tags also translates to reduced logistics costs for businesses.

LED Promo Flash

Equipped with built-in LED flash indicator, operators can use it promote products to encourage shoppers spending.

Merchandise Picking

The Pick Right solution enables operations to easily and quickly locate the product through its LED flash indicator. It can also prompt operations the next nearest product to be picked up.

Personal Shopping

Shoppers can use the app to plan their shopping list and monitor their expenses.
Users can simply scan the product information on DIGI shelf labels and product information will be automatically downloaded for display via the shopping app.


T@POP System comes with geolocation feature that helps to determine where products are placed. The system helps operators to find products swiftly, enhancing overall productivity.

Digitizing price management with DIGI ESLs means more time for customers

Apotheek Boomsesteenweg

Apotheek Boomsesteenweg is a pharmacy in Antwerp, Belgium. The owner brings years of experience in the industry to provide high-level, customer-tailored service. It was a constant concern for the owner whether the correct prices were being displayed for each product. By installing DIGI ESLs, prices can be monitored from the central computer, and any changes are automatically sent electronically to the labels in the store. This not only reduces human error, but also saves time, improves the efficiency of store operations, and ensures that Apotheek Boomsesteenweg will remain a trusted business for its customers for years to come. In addition, the store received many positive comments that the shop interior appears more clean and hygienic because of the ESLs.

I don’t have to worry about it…[The price] is always correct. So, I have time for other things.

Koen Engels, Owner

24-hour stores get a competitive edge through flexible pricing with DIGI ESLs

Bruno Group (Gasoline Service Station)

Bruno is a chain of 17 service stations in the Limburg region of the Netherlands. The stores are open 24 hours a day and must operate efficiently no matter what time of day. New products or changes in products required an employee to drive to the head office and pick up updated paper labels, which then had to be changed out manually. With the introduction of DIGI ESLs, the necessity of printing and manually replacing the paper labels was eliminated, saving time for employees and improving the efficiency of store operations.
Another benefit for the Belgian service station chain, was the opportunity to implement strategic pricing. The stores provide fresh foods, and were looking for ways to compete with fresh food stores and supermarkets. With ESLs, prices can be adjusted instantaneously without the need to print separate labels. This allows Bruno to take advantage of flexible pricing and utilize its strength as a 24-hour business to compete with fresh food stores in the surrounding area.

I always had to go to the head office to get the paper labels. With the digitalization of the DIGI labels, we have no problem anymore.

Dino Tofoni, Shop Manager

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